Are Ethical Brands Greenwashing?

As a responsible shopper looking to do the right thing, you might think if a brand is openly talking about their environmental or labor practices, they’re probably legit. And if they show you a picture of a happy worker or an NGO partner, it’s probably a sign of good intent and practices, right? Swipe that credit card.

Buyer beware — greenwashing is definitely a THING, and it’s not just the big fast fashion brands.